We all know that networking is a key to get us the job that we want or to promote our business. Are your networking efforts paying off? Here are some secrets gleaned from master networkers:
1. Always carry your business cards
Be on the lookout for interesting connections. They may come from unexpected places and venues. Be ready to succinctly communicate your passion and leave your card. For this reason, you must also remember that YOU are your brand.
2. Show interest in others
The purpose of networking is to promote your business yet, at the same time, be careful to not come across as someone who is always self-promoting. You want to be memorable and the best way to do that is to be willing to help others meet their goals. Once you have finished speaking with the new contact, write down a detail or two about them before you forget.
3. Listen carefully
This networking secret is possibly the most important. It’s far too easy get distracted in group settings. Once you connect with the new contact, use your entire communication process of body language, tone of voice and words to convey your interest in what they have to say.
4. Follow up immediately
What are you going to do after you gather your business cards? Many people simply collect them and hope for the best. You need to select two or three and follow-up. Networking is about establishing mutually beneficial relationships. Send them an email or give them a call to thank them for their time.
5. Schedule the meetings
How many times have you said, “Let’s get together soon.” Instead, suggest the best time for you and even suggest a place. The sooner you schedule the next meeting, the more likely it is that you have a networking connection that is going to work.
Networking is a skill that takes practice and time. Go after it diligently and you will begin to reap the results in increased opportunities and added valuable connections.
Karen Sebastian is a serial entrepreneur who wants to help you succeed in your business. Subscribe to this blog for more inspiration on how to become a HOPEpreneur.
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